Almost everyone in the world has heard the name “Disney” before, and most parents jump at the chance to take their children to a Disney theme park or show to share in the happiness that is associated with the Walt Disney name. While the theme parks of Disney are large attractions to most families, Disney shows have grown in popularity over the years, especially since they hit the road. With Disney Live! coming to the arena soon, I wanted to take a look into Disney’s history book and see when the expansion of the show began.
The Disney Theatrical Group was created in 1993 in New York, New York with Broadway musicals such as the Lion King, Beauty and the Beast, Tarzan, and Mary Poppins. With smashing success in over 40 countries with musicals, Disney set up a licensing deal with Feld Entertainment to do live shows throughout 50 different countries. Feld Entertainment is the producer of Disney Live! and Disney on Ice; Disney Live! was created in 2004 in a collaboration between Feld and Disney to bring the original story-lines of fan favorite characters to a more intimate show setting. Disney Live! currently has four different shows that it offers: Mickey and Minnie’s Doorway to Magic, Mickey’s Rockin’ Road Show, Mickey’s Music Festival, and Three Classic Fairy Tales.